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Marketing et Génération Z - Nouveaux modes de consommation et stratégies de marque

Gentina Elodie
Publication date 17/08/2016
EAN: 9782100738519
Availability Available from publisher
Attribute nameAttribute value
Common books attribute
PublisherDUNOD
Page Count224
Languagefr
AuthorGentina Elodie
FormatPaperback / softback
Product typeBook
Publication date17/08/2016
Weight380 g
Dimensions (thickness x width x height)1.50 x 16.00 x 22.00 cm
Nouveaux modes de consommation et stratégies de marque